A new study is pointing to calories as the culprit of the brain response that triggers an "addiction" to food. That is, more calories creates more "pleasure" as a response in the brain, and therefore more calories would be desirable again. This may be an oversimplification of the process, but the bottom line is that too many calories may trigger a response in the brain of pleasure, and the cycle of wanting more calories when it's time to eat again continues. While the wrong types of calories are too often consumed, the body then becomes deficient of healthy nutrients. For this reason, you may want to consider adding Vemma liquid nutrition to your daily diet. Vemma stands for Vitamins, Essential Minerals, Mangosteen, and Aloe. These are all great sources of nutrients, with a large percentage coming from plant based sources.

Here's more about the connection with calories and the brain as reported on Food Navigator --

A new animal study indicates that food calories, not just sweetness, can trigger a positive response in the brain - a breakthrough that could have implications for anti-obesity strategies and the food industry. Scientists have long known that there is a link between sweet taste and production of dopamine, a neurotransmitter that provokes feelings of pleasure. Dopamine is produce in two areas of the brain - the nucleus accumbens (NAcc) of the ventral striatum, and the orbitofrontal cortex (OFC).

Weight loss

starts with a healthy diet with fruits and vegetables. Exercise is also an important if you want to get fit for the long haul. When you are at a healthy weight, your life may be a lot better - you can experience more things, have more energy, go to the doctor less, make more money, and even be happier. There are many benefits to getting to a healthy weight, but it all starts with the right weight loss plan. A cup of other vitamins and a tablespoon of apples, all for health. When you start with a diet from a fruit or vegetable, and then you add plenty of other healthy actions, you improve your overall health. If you delay your efforst for a life that includes more fitness and happiness, you may find that you cut your longevity short. But when you delve into a health - like our

weight loss plan

that is a doctor approved diet plan, this is a healthy choice. A diet and weight loss plan that is endorsed by healthy dieters around the world, you can always lose weight, but are you doing it the healthy way? Oprah's Dr. Mehmet Oz knows that a diet is temporary but a healthy lifestyle with a healthy diet plan in place is for good. A Medifast diet with plenty of nutrients makes your diet plan much easier. When I can't have those healthy and fresh products, I know that I am not going to do my body much good. Because a diet that doesn't include a good balance of the right nutrition will leave me short of my weight loss goals. If you look for other products or pills for losing pounds - don't be confused by all the otherweight loss plans like Medifast that many people are familiar with. Now we also recommend if you are having trouble getting your diet plan situated, and you need some structure provided by someone else, then you consider using Medifast for your meals and snacks. It is a healthy alternative meal plan, although we don't necessarily recommend that you count on making it a permanent fixture in your life. Fresh fruits and vegetables are a necessary part of a healthy diet and that's what will support your health, and that you won't get from Medifast diet. That is also why we recommend other products to support your diet plan.

However the researchers from Duke University Medical Center in Durham, North Carolina, wanted to find out if the brain dopamine reward system is sensitive to the metabolic value of nutrients, even when the taste receptor activation is absent. read more...

Comments: If you are interested in a meal plan to assist with your weight loss, Medifast provides a diet that makes it easy to plan the foods and meals you will eat. Click here - Medifast - to try the Medifast diet meal plan to help you get started losing weight. Medifast is physician-developed.